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Book Details

  • Paperback
  • Bookstore's Wholesale Price: $99.00
  • September 2017
  • ISBN: 978-0-393-91158-9
  • 736 pages
  • Territory Rights: Worldwide

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The Art and Science of Social Research


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Deborah Carr (Author, Boston University), Elizabeth Heger Boyle (Author, University of Minnesota), Benjamin Cornwell (Author, Cornell University), Shelley Correll (Author, Stanford University), Robert Crosnoe (Author, University of Texas at Austin), Jeremy Freese (Author, Stanford University), Mary C. Waters (Author, Harvard University)


Show your students how social research really unfolds

Written by a team of internationally renowned sociologists with experience in both the field and the classroom, The Art and Science of Social Research offers authoritative and balanced coverage of the full range of methods used to study the social world. The authors highlight the challenges of investigating the unpredictable topic of human lives while providing insights into what really happens in the field, the laboratory, and the survey call center.


Discover how social research is both a science—and an art.

Conducting high-quality social research requires that students understand certain mechanics. But social research is also an art; human beings are not as predictable as molecules. As our authors explain how successful sociologists achieve methodological rigor they also reveal the challenges of investigating the social world. “Conversations from the Front Lines” boxes expose students to the real obstacles and accomplishments that researchers experience in their day-to-day work.

Innovative pedagogy teaches students to be critical consumers.

In-text pedagogy teaches students how to be critical consumers of research presented in the media—a valuable and relevant skill for everyone, regardless of career path. “From the Field to the Front Page” boxes in every chapter demonstrate how a knowledge of research methods can help readers discern whether reported findings are the product of sound empiricial research.

Comprehensive, balanced coverage of both qualitative and quantitative methods.

The text brings together seven of the biggest names in sociology to deliver an authoritative and comprehensive introduction to the main methods used to study the social world. The authors deliver balanced coverage of both qualitative and quantitative methods as well as emerging methods such as social network analysis. The authors are equally critical of every method, emphasizing that none is immune to pitfalls.

Examples pulled from the front lines of social research

Written by active researchers using cutting-edge methodologies, The Art and Science of Social Research reflects how research is conducted today. Thoughtfully chosen contemporary research examples illuminate the most innovative and exciting work being done in the field.

Smart tools make it easy to adopt the art and science approach

Author videos introduce students to the faces behind the research—and the textbook. Additional tools, including a Test Bank, Lecture PowerPoints, and a Coursepack for Blackboard and other learning management systems, will ease your transition to this exciting new text.

    Chapter 1: The Art and Science of Social Research: An Introduction
    Chapter 2: Research Foundations: Linking Sociological Theory to Research
    Chapter 3: Ethical Issues in Social Science Research

    Chapter 4: From Concepts to Models: Hypotheses, Operationalization, and Measurement
    Chapter 5: Evaluating Research: Reliability and Validity
    Chapter 6: Sampling Strategies

    Chapter 7: Survey Research
    Chapter 8: Experimental Research
    Chapter 9: Evaluation Research
    Chapter 10: Ethnography
    Chapter 11: In-Depth Interviewing
    Chapter 12: Materials-Based Methods
    Chapter 13: Social Network Analysis

    Chapter 14: Univariate and Bivariate Analysis of Quantitative Data
    Chapter 15: Multivariate and Advanced Quantitative Methods
    Chapter 16: Analysis of Qualitative Data
    Chapter 17: Communicating Social Science Research Findings

Author Videos