Managerial Economics
Theory, Applications, and Cases
Hardcover
W. Bruce Allen (Author, Wharton School of Business), Keith Weigelt (Author, Wharton School of Business), Neil A. Doherty (Author, Wharton School of Business), Edwin Mansfield (Author, late of University of Pennsylvania)
Thoroughly updated to reflect the post-crisis, global, and digital economy.
Modernized for the 21st century, the Eighth Edition emphasizes strategic thinking by managers and includes over 50 new case studies on events from 2010 to 2012 that prepare students for today’s changing economy.
Book Details
- Hardcover
- September 2012
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ISBN 978-0-393-91277-7
- 7.9 × 9.6 in
/ 736 pages
- Territory Rights: Worldwide
Other Formats
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Eighth Edition / Paperback
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Eighth Edition / Loose leaf, three-hole punch
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Eighth Edition / Ebook, Downloadable Version
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Eighth Edition / Ebook, Online Version
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