Managerial Economics
Theory, Applications, and Cases
Seventh Edition
Hardcover
W. Bruce Allen (Author, Wharton School of Business), Neil Doherty (Author, Wharton School of Business), Edwin Mansfield (Author, late of University of Pennsylvania), Keith Weigelt (Author, Wharton School of Business)
In today’s managerial world, it’s critical that students learn how to make strategic economic decisions.
The seventh edition of Managerial Economics is the most current text available, encouraging students to see beyond the equations and graphs to the general precepts, such as marginal analysis and backward induction. Its new content draws on dozens of contemporary case studies, inviting students to apply problem-solving skills and to reflect on real-world economic decisions.
Book Details
- Hardcover
- March 2009
-
ISBN 978-0-393-93224-9
- 7.8 × 9.6 in
/ 704 pages
- Territory Rights: Worldwide
All Subjects
Appropriate For